Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗AAB WORLD · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The needs tons of improvements! It’s so laggy and buggy
Horrible at best. Nothing about this app is enjoyable. You cannot sort, filter, search. Only browse trough it hoping that item you are looking is in stock.
It is very, very slow. Also when you search for something you can’t fine tune your search or refine your results easily. A very nagging thing is that there is no way to omit products that are out of stock in the search result, and you don’t know that a product is out of stock unless you open it. Going back and forth in such a slow app is really PAINFUL.
Browse and shop from the full AAB World range of products ranging from cameras, lenses, lighting, microphones and all other photo, video & audio equip...