Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zoetis Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app and hardware disconnect constantly. The most stable connection is ad hoc to the view, but you need it connected to the internet for weekly updates and calibration. Recently the app doesn’t recognize the VUE at all. When you’re dealing with limited timeframes and limited sample amounts, this is devastating. It’s laughable that this company is trying to sell us on their other products as well when this doesn’t work.
It is just ridiculous how long it takes to get the app to work and connect to the VUE to run a test. This last update only made things worse! I am too busy to screw around with your technology for 30-40 minutes to get it to work correctly 🤦🏻♀️
Recent update rendered app pointless. Now the app scans the test, displays results and puts results in the cloud but not the fuse. From the app and fuse, test never completes and is perpetually running, but don’t worry, your results are in the cloud, not the fuse, DX or your PIMS, as stated though they are in the cloud. Maybe the Vue needs web GUI from a browser instead of an app. Might be more reliable then.
The VETSCAN VUE is an app-based solution to veterinary diagnostics, operating right from your iOS mobile device. This innovative approach to in-house...