Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Copper Studios · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
For years I’ve adored this app. Great content and easy fast clips. The app was easy to use and my go to for a long time. Now there’s nothing but issues. I hardly open it anymore just knowing when I do It’s going to freeze up or not play at all. It cycles through a ton of videos without playing them- and sometimes it’ll play audio from a different video. Or it’ll just stop working and I’ll have to again and again grab the remote and forward through. Stupid. Tried uninstalling and reinstalling so many times. No luck. I also have friends who have had the same issues. What is going on??
I love this app in fact it’s where I get most of my news. However, that being said, I do have 2 complaints and the first I the pause button. I was Rheo at work where I have down time and just have to watch a camera but if someone comes up I too have to get up and go which is super hard when it’s hard to press the pause button I end up missing several stories by the time I get back to my phone. And the second it The is a little bug when I try to select a type of video example is when I select inform it takes me all the way to taste and sometimes it does it over and over. But those are my only complaints and really I can live with them but I kinda feel like the maker should know.
Rheo might be the best new way to watch video. Its new interface allows you to choose moods, and its AI can surface deep cuts, run a basic emotional sequence of three or four videos, and generally keep you happy for 5-min to 12-minute video bites. It's worth making the video scroller interface larger and pause / FF / RW better touchfeel.
Rheo is your curated and personalized video DJ, playing you the best short videos available anywhere. From comedy, to music, to news, Rheo organizes...