Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Royal Caribbean Cruises Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app is giving erros can’t log in anymore from the last changes updates.
Haven’t been able to log in through the app for months. Error message says “Unable to Bind/Authenticate to the Active Directory Server (OpenDS). Thought it would be fixed with the latest update but still the same error. No issues logging in with a browser on laptop.
This is one of the worse apps I’ve ever dealt with. It’s impossible to get signed in & it says it will send an email to reset password but it never arrives even though the email address is correct & it isn’t in my spam file. It is totally useless. There was NO WAY I could get into the app to check in for my upcoming cruise. I’ve given up & I'm not the only one who has had problems with it. It needs a total redesign.
The MyRCL app features “My Journey", a personalized, easy-to-follow guide with everything that needs to be completed before your next assignment. You...