Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Johannes Loeffler · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I just can’t stand it when developers put out apps without instructions. I guess they get their jollies this way.
I downloaded this app thinking it looked cool. I cannot figure out how it works. I found a setup screen but again it is NOT obvious what and how to use it. This app is useless without this info..
*PenroseStairs* is a "chess-like" board game for two players. The game boards are paradoxical scenes of impossible stairs, similar to the drawings of...
| Name | Price | Type |
|---|---|---|
| Level 0 | $5.99 | One-time |
| Level 1 | $5.99 | One-time |
| Level 5 | $5.99 | One-time |
| Level 2 | $5.99 | One-time |
| Level 3 | $5.99 | One-time |
| Level 0 | $5.99 | One-time |
| Level 4 | $5.99 | One-time |
| Levels | $19.99 | One-time |