Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BTG plc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I review the treatment algorithm periodically. The app recommends keeping the affected limb at or slightly above heart level. Venom docs are now recommending elevating the affected limb up to 45 degrees when possible. I didn’t notice anything else but this is probably a good time to have it reviewed. Also, in keeping with “time is tissue”, a tool or advice aimed at finding facilities with significant stocks of anti-venom would be valuable. Maybe poison control has that information, IDK. I wouldn’t want to arrive at an ER only to find out that they only stock six vials of Crofab and just used them on someone else. I’d rather drive another thirty minutes to a facility that was properly stocked.
There is no longer a quick way to see which of the local trauma centers has crofab in stock. As the stocking levels are irregular, it was a tremendously valuable feature, as there is no point in turning up at one of two equidistant trauma centers, if it only has a single dose in stock, and the other has 14. I can teach myself species ID on Wikipedia. For me, the value was entirely in the stocking levels.
When looking under the snakes in Indiana, I saw that it lists the coral snake and even lists the Texas coral snake as a subspecies of coral snakes in the US. However it is not listed under snakes in Texas, any reason why it isn’t?
*New app! This new SnakeBite911 consolidates an older suite of apps (SnakeBite911ER, SnakeBite911FR and SnakeBite911) into one tool. It features a ref...