Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Stuart Cooper · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love The Curry Guy website and I own several of his books. However I was really disappointed by the app. Hard to read and no landscape support on iPad which makes it even harder to use. I also don’t like the pricing structure for all the recipes, I’d rather go elsewhere and get them for free or make my own.
This is a superb collection of Indian recipes for someone looking to dive into this cuisine. Indian curries have been a favorite of mine for years, and this did not disappoint when comparing the prepared dishes to the number of restaurants I’ve been to... Everything you need is here in the app, as well as some pleasant surprises, such as the steamed salmon. Next I will try the lamb samosas in an air fryer and see what happens... I’ve passed this app onto people who have been cooking Indian for decades, and have gotten nothing but positive reviews....
So yeah- it's annoying to wait 20 Minutes for all the images to load but my experience has been that once it's done, it's done forever. And then the app works fine. It's WELL worth it, btw. The photographic step by step instructions are amazing. Really let's you know you're on the right track. So far, I've made the base curry sauce, chicken madras, chicken korma, lamb vindaloo, and a chana masala inspired by these ideas. Every dish has been perfect. I recommend this app to anyone who wants to explore the world of Indian cuisine! Totally awesome application.
Ever wanted to recreate curry house style meals in your own kitchen? Or want to learn how to cook popular Chinese, Thai, Mexican dishes and more? Look...
| Name | Price | Type |
|---|---|---|
| Chicken Tikka Masala | $0.99 | One-time |
| Lamb Vindaloo Recipe | $0.99 | One-time |
| Pork Gyros - Not Indian But Good! Recipe | $0.99 | One-time |
| Chicken Korma Recipe | $0.99 | One-time |
| Lime Pickle Recipe | $0.99 | One-time |
| Cucumber Raita Recipe | $0.99 | One-time |
| Butter Chicken Recipe | $0.99 | One-time |
| Curry Guy Monthly | $1.99 | Monthly |
| Curry Guy Yearly | $12.99 | Yearly |
| Unlock All Recipes | $24.99 | One-time |