Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗2 Fountains LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I've really enjoyed playing this and it definitely stretches your thinking process!
Being a huge fan of the main game, the Compendium sheds some light on The Guides. Though not necessarily a game, the Compendium provides glimpses of interactivity and puzzles that I'm willing to bet expand into a deeper world. With only two chapters available as of this review, I can tell something intriguing and strange is at hand. Looking forward to more chapters and clues!
Very fun and challenging. Would definitely recommend! Having trouble figuring out the puzzle in the 2nd chapter. Does anyone have any hints to share?
The Guides Compendium is the illustrated and photographic novel intended to give supplementary detail to the primary game, The Guides. Though not esse...