Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Impact Apps Pty Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We know when our rubbish is collected - every week. The clean up dates would be the only thing that makes this app worthwhile. Delete.
Downloaded the app then when the information for my street couldnt be added i had to delete it. No point if your street in your suburb cannot be found.
The app is a great on for people to understand how to dispose of their waste in the inner west. Just wish it had further info on plastics, listing the numbers like this site sydney.edu.au/environment-institute/blog/recycling-plastics-wrong/ as that provides a lot of clarity.
Keep losing track of your bin collection days? Don’t know what goes in which bin? Unsure what to do with your waste? Inner West Council is making i...