Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nina Kaiser · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The game quality is very good and I like all of the powers you have but it’s says I win at level three but won’t unlock level four. Otherwise, great game
Game is awesome but I really hate the fact that you can’t Look around
I like the game it’s just that I keep on repeating the same level over and over again it will stop me when my times not up and ask me to rate the game i said no thx at the time then it said I completed it so I pressed next it shows me my levels and it has a lock on level 4 but it told me I passed it
Are your ready for great superhero anti criminal adventure? Only you will be able to protect civilians !!! Be ready to rob, kill, shoot and fight all...