Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Wales Interactive Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve gone through the story a couple of times, and yes, there are indeed a variety of different scenes and storylines based on your decisions. Some of them have totally different characters as well! I like the stats after you finish the story - incentivizes playing again because you can see how many endings/scenes/choices you haven’t explored yet. The story is pretty short, though….an hour? Maybe a bit more?
I think I found the right app for me so I’m get it and I really hope it’s good
This is a really cool interactive story but you will have to buy the full version to keep playing it. I don’t mind, but some will be upset to start to get into the story when all of the sudden they are made to buy it if they want to continue. Wish I had known that before but maybe it is said in the description and I just missed it.
After the unexpected death of a close friend, Kristina returns to her hometown looking for answers, only to unearth a string of dark secrets. The trut...
| Name | Price | Type |
|---|---|---|
| I Saw Black Clouds - Full Game | $4.99 | One-time |