Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hudu Technologies, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am confused as to why you even spent the money to build an app. Pretty useless.
The app works, and it supports features you can definitely appreciate on a mobile device, like adding photos, viewing documents, passwords, etc. but a lot of functionality is missing or is supported by directing you over to the web app (e.g adding/editing a kb article). I also think the navigation could be improved. When I click on a site, the UX is much less intuitive on the mobile app, for example. The biggest issue I have is the session management. The app makes a big fuss every time you return to it after a few hours, as you get logged out and must go through various prompts to log back in to the app.
This app has a great start pulling from our Hudu server, however, it only pulls 2/3 of Hudu information. I should be able to see and edit our assets in addition to credentials and KB articles.
Blending Hudu's intuitive and efficient tools with the versatility and convenience of mobile apps. Hudu's mobile solution empowers your technicians wi...