Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗HSBC Global Services (UK) Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
To pay online I have to go to the app to confirm the transaction but there is no pop-up when opening the app. So I cant do online payments.
Downloaded the app on iPad and the opening screen says “login details need changing” but the page freezes and does not allow input. Called customer support and they said” the app is supposed to work, delete it and download again”. I did this but still the same issue.
Downloaded the new app and its stuck on the initial page “your login details are changing” from there nothing happens, no options.
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