Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗American Honda Motor Co., Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Current memos about day to day things such as production halts and things like that are not posted like they should be. Also, when it does give you a notification of something, sometimes the notification will not leave or come off the app.
This app is broken and they don’t seem interested in fixing it. The pre shift memos are in no particular order, which makes viewing the latest memo a pain. This seems like a simple fix. Whenever you save an article and go to click on it later, it just brings up a blank page. The spot app was way better than this junk. FIX IT!
The app worked fine at the beginning. Now, the last thing showing in the feed is from November 30th. I get notifications that there is new information, but once you open the app it doesn’t show it. It is constantly buffering, and the information is never updated. You eventually have to shutdown the app. It is basically of no use at the moment.
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