Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗HealthTrio LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Pretty bare bones— could do with a serious upgrade— but I haven’t encountered any performance issues so far. Users really need to access the desktop site to make use of the majority of member services, but this little app provides easy access to ID cards, claim history, etc. Basically a “quick view” of your account. I highly recommend registering your user account on the web portal first, then logging in here instead of trying to register through the app.
After trying for hours now to sign in after creating the account the application simply does not work!!
Been two months since I installed Highmark app and still didn’t work! Fire your IT people! Your site is horrible!
Manage your health care on-the-go anytime and anywhere. View, print or request your ID cards. Look up your coverage, benefits and eligibility. Find a...