Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alexander Maslew · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is probably one of if not the worst game on the AppStore i honestly fell like this game was made by a drunk 4 year old. If I could rate this game zero stars I would
I thought it was going to download a virus to my account phone
This was a the worst game ever
The game has nice Animations, information for each Weapon, 11 Weapons including RPG and Grenade! It is the only Game with Vibrations when shooting (iP...