Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Shanghai Haypi Computers Technology Co., Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is my favorite game. I’ve had it for years and on many phones. Been times I had to share a phone with my husband. This was the only game I worried about. Easy to log into between devices too. I only have two problems. One. I got my husband to try it out and he wasn’t big on it so he doesn’t play anymore. But I can’t delete him as a friend on there. I’ve tried multiple times at random times. Sometime months apart. He’s the only one I have a problem with. I’ve delete others right after trying to delete him and it works just fine. I don’t get it. I’m assuming it’s because we’ve been logged in on the same phone. That’s the only connection I can make. Two. It’s been SOOOOO long. I’m on level 995? I think that’s cap. I might be a number or two off. And no new levels. Used to be they’d come out with new levels every so often. First cap I think I had was at like 500. Now now new main levels and no new hidden maps. Have we been abandoned? Please! Give us more. I’m trying to do the elite levels now but sometimes I get so stuck and it’s boring to play the same level over and over and over again. I like being able to work on the main levels and switching back to elite. Variety is the spice of life!
UPDATE: I got my levels back!!! Which is awesome, because I’m apparently at level 850, not 500-something. (Guess I don’t really pay attention. Lol). The game still has had buggy issues from time to time that make it impossible to play, so I’m leaving this as a four star, but honestly, it’s a great game. I LOVE this game. I’ve played it dang near every day for the past 2+ years, something I pretty much never do as I usually get bored with mobile games easily. The bright, colorful style is right up my alley and the ability to upgrade towers outside of the actual levels is cool. That being said, today I just lost a TON of progress. I had been at level 500-something and this morning I dropped back roughly 300 levels. I have no idea what happened. I have all of my friends, all of my upgraded towers/magic items, all of my gems. So it’s not like I had gotten logged out and this is what was left. No, everything else is as it was. It’s just the levels that are wrong. Help, please???
The gameplay is enjoyable and it’s simple but also has enough variety in tower types and level challenges to not be boring. Two things keep me from choosing this game over others to spend time (and maybe even real money) on. One, some levels are just impossibly hard and you cannot beat them even after spending premium game currency on them. It’s fine for some to be super hard, but when it’s impossible, when you’re stuck on a level for weeks, it’s not fun anymore, and two, which further complicates one, lives repopulate unusually slowly. Games which use the limited lives model generally don’t take thirty minutes for one single life to try again, especially when those limited lives will only last for about a minute of gameplay on the aforementioned impossible levels. I know you can refill it with diamonds, but those accumulate very slowly. So you can either spend weeks worth of diamonds to play for five more minutes (25 stars = 5 tries = 5 minutes on those impossible levels) or wait two and a half hours for five more minutes of gameplay, or spend real money to keep trying. And if it’s still fun maybe some people will actually spend real money. But nobody is going to spend real money on a game that’s past frustrating just so they can try for a few more minutes and likely still fail. The best solution IMO is make one life take five minutes to regain. Alternatively you could allow additional layers of boosts, like maybe 9 stars = +15% ATK, 18 stars = 30%, etc. Something to beef up the options on those extra hard levels.
The Very First Tower Defense Game Requires Multi-Dimension Strategies. More Than 1,000 Free TD Levels Are Waiting For You! In 5 years, with 40+ Game...
| Name | Price | Type |
|---|---|---|
| A Pile of Rubies | $0.99 | One-time |
| Daily Value Package VIII | $4.99 | One-time |
| A Pouch of Rubies | $4.99 | One-time |
| 30 day Valor Guardians Rewards | $9.99 | One-time |
| A Bag of Rubies | $9.99 | One-time |
| Daily Value Package X | $9.99 | One-time |
| Daily Value Package IX | $9.99 | One-time |
| Daily Value Package VI | $14.99 | One-time |
| Hidden Map Tickets Package | $14.99 | One-time |
| Activity Package | $19.99 | One-time |