Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lex Friedman · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
All boxes are checked. Great little app. Simple, quick and responsive. The only thing I would love to see: Family Sharing for the in-app purchase.
Animated GIFs are a critical pillar of modern human communication, but who wants to open a browser, find a website, search, tap and hold, copy, switch...
| Name | Price | Type |
|---|---|---|
| Unlock everything | $8.00 | One-time |