Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Erste Bank und Sparkassen · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I tried several time to add my debit card to my Apple Pay with new IOS but it doesn't work.
This app has to be by far one of the best ebanking apps out there. I’ve compared it with others from Austria and other countries and no one comes even close. Minimalistic UI, good color combinations, fast processing times… this app has it all. Everything has been designed to fit the iPhone experience to the max. Great job!
This is way ahead of any the ancient systems the other banks in Austria are using. It makes transfers very easy and managing a budget as well. I wish, however that you could set up push notifications. It would be nice to be notified about account activity.
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