Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gen Con, LLC. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded this app to use for the 2024 GenCon and compared to what I saw in the App Store and what I downloaded it’s not very helpful. I can’t plan anything before I go (unlike the app for Origins). I had a better planning for my upcoming trip by just going on line, printing out the small map, hand highlighting everything, writing the booths I wanted to go to in my phone’s note, write what I wanted to do in my phone notes, and look at the schedule and filter that way. This app was worthless. In fact it was one of these worst apps I have every used. It didn’t have the map of the convention, only the Indianapolis area. Unlike GAMA app, I was able to mark the booths I wanted to go to, schedule to events I wanted to attend, and see on the map where things were! I am very glad I didn’t pay for this app.
If the app store is to be believed, this app was updated yesterday. I downloaded this update. Yet when I open the app I get nothing but an endless swirling star and no actual connection to any Gen Con information. It does not even fit my iPad screen. Are there actual developers involved in this process? I am not even asking for much. I would just like to have maps of the Convention Centers and a list of events. I don’t even have to have a way to contact my fellow attendees, which this app advertises, although that would be nice, or a way to see all my events, which would be the next basic level of functionality. Gen Con has 70,000+ attendees. It’s a major event. WHY ON EARTH is there no money spent on an app in this day and age?! I’d also like to know why the most recent review of this app was three years ago. Has no one opened this app since then??
The app is disappointing. You can’t add things to your schedule that you are interested in, but don’t have a ticket for. I buy tickets for my must dos, which are great to have collected into a schedule but then I use generics so I have more flexibility. It be nice to have the option to add events I’m interested in that I don’t have a ticket to or even Sold out events, because often you can show up with a generic and play when a ticket holder is a no show.
Make the most of your Gen Con experience with the Official Gen Con Mobile App: your handy electronic guide to The Best Four Days in Gaming. Browse a...