Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗OnlinePizza Norden AB · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve had my phone number for 2+ YEARS and it runs out the previous person who had my phone number YEARS ago had a foodora account — so when I signed up and tried to apply vouchers meant for new customers, they would not work. Had to waste time speaking to 4 different customer service people via two mechanisms (first their chat function in-app, then they made me start the process over again via emailing support) — and after all that, there was no resolution and they refused to even grant me a different voucher of similar value, despite 100% of this issue being their stupid app’s fault. Deleted app without ever ordering. AVOID!!!!!
During my first visit to Stockholm, I had to order food delivery to my hotel due to work commitments. The app indicated that my order was delivered, but the hotel staff never received it. When I reached out to the Help Center, I received a generic response that seemed like a template, claiming that my issue was a "recurring one" and that a refund could not be issued. This response was nonsensical since it was my first-ever order with the service. Clearly, no investigation was conducted. Believing it might be a bug, I ended the conversation and initiated a new one. However, I received the exact same automated response repeatedly, without any chance to explain my situation. Eventually, I connected with a real person who seemed to be looking into the issue but ultimately gave me the same response. The representative's attitude was dismissive and rude, stating, "we will not change our decision to issue a refund." This experience has been utterly frustrating and disappointing. I expected better customer service and resolution from the company.
I clicked on a restaurant near me for a pickup order. The map instead loaded a different restaurant (Same chain, different location) and then sent the pickup order to a restaurant 45 minutes away. Foodora customer service refuses to take responsibility for this issue, even though I have been able to replicate the error on multiple devices. The customer service department states that it is not their responsibility to ensure that the locations of restaurants on their own maps actually correspond to the locations of real restaurants. Use another service.
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