Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗City of Portland, Maine · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great communication tool with quick response to issues.
Easy to use and VERY HELPFUL in reporting issues in the neighborhood!
This app is good when it works, but it often doesn’t work. Whenever I try to vote for an issue or submit an issue, I get an error message saying either “There was an error fulfilling your request” or “Connection Error, Unable to Upload Report.” Sometimes I have to try 10 or 15 times before it finally works. Sometimes it doesn’t work until the next day. There’s nothing wrong with my connection; I can read everyone else’s reports just fine. Happens regardless of whether I'm on WiFi or mobile data. Rebooting the app and turning the phone on/off doesn’t make a difference. This issue has been happening for many months but it has gotten much worse lately. I noticed that the app developer hasn’t updated the app since 2015. That might be part of the problem. The city should get the developer to fix these bugs.
Fix It! Portland allows you to quickly and easily report issues that you see across Portland, Maine to city officials. This app uses GPS to recognize...