Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gray Television Group, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Thank you for giving us weather information thank you
I wanted to leave notifications on so I could get notified of storms and such like with other news weather apps but with this one I am woken up with “weather alerts” that are actually just the regular weather forecast every single day at way earlier than most people wake up to start the day. I am honestly not sure if it’s the same time every single morning but the way the alert comes in I wake up every single time (I can ignore certain things but the way they say weather alert like it’s something serious you pop awake!) this morning I know for sure it came in at 4:30am and after many, many mornings of just going back to sleep after jolting awake to a weather alert I finally played around with my phone to figure out my notifications (wasn’t able to think clearly at 4:30am and was trying not to allow my brain to fully wake so I could fall back asleep). I appreciate being suddenly woken at 4:30am if there is a tornado, I can understand being woken for other warnings even if I would rather sleep through them but to be jolted awake like there is a severe weather event only to be told the daily forecast?!? Nope, I’ll wait till I am awake thank you and look at the forecast for myself. I’ll download another station’s weather app for severe weather. My daughter uses newswest9’s weather app and that’s the one I will now be using because this is crazy.
They are always on top of our other stations because the have highly experienced meteorologist.
CBS 7 is proud to announce a full featured weather app for the iPhone and iPad platforms. Features • Access to station content specifically for...