Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Village Super Market, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Too many big checks for me but I don’t mind as long as somebody’s nearby to check otherwise this is great I wrote that last time but never sent. Bag check situation improved. I just wish you could use digital coupons a mobile checkout!
Perfectly designed app for shopping. Scan your items and put them in your bags, check out electronically and never wait in line for check out. Great support for the app, which has never failed.
The app is extremely slow. With the old app, an item scanned instantaneously now it takes about 20 seconds. I constantly received a message trouble scanning item. I would have to try 2 or 3 times before the item registered. The other big problem with the app is that sale or promotion prices in the produce department are not reflected in the app. For example, there was a promotion for avocados, five for $4.88. When you scanned the avocado, it’s scanned at two dollars for one. So by scanning five avocados, my price would’ve been $10 and not the $4.88. This had become an issue with the before the update. I would’ve thought that the update would fixed this problem. I am disappointed in that what used to be a relatively good app is now terrible. For me the point of this app was to be able to run into the supermarket, get the things I needed and get out without having to wait half an hour or more in a line.
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