Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗CNHI LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I especially appreciate the notification feature.
I’m at a point where I wish that I could just subscribe to the obituaries. Where did the staff learn to spell? Is proofreading a lost art? I’m often perplexed by the things that are determined to be newsworthy, like the lady on Dorcliff Heights with subpar Halloween decorations offering free photo opportunities. Then when something really important happens, like Marathon Petroleum slashing 2000 jobs, it takes the Independent two days to report on it. I’ve returned to my hometown after twenty three years, and in that time the Independent has truly become birdcage material.
App was working well until the upgrade to iOS 13 was released. Now will launch on iPhone but crashes almost immediately. Unusable until patched/repaired. (Note: App is working on iPad) UPDATE to this review: Deleted the app, rebooted iPhone, and reinstalled from the App Store. After logging back into my account the iPhone app is working again. Changed my rating to 4 stars.
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