Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Crexendo Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Terrible app, drops calls all the time. Doesn’t always allow incoming calls at times. I will see a missed call, but the app/phone never actually rang. Lots of static and connectivity issues. Unfortunately I have to deal with it as this is the app my company uses
Loaded on my iPhone 3 weeks ago when our office made us start working remote. I love it because my office calls come to my app and I can even text from my office number. As an executive, I don’t want to give my personal cell phone our often so the app is great as it allows me to always appear from my office number.
Crashes all the time. When you try to go to contacts it crashes. Wont let you see the company directory. Wont import/export. Doesnt have texting. Doesnt allow voicemail setup from app. Very disappointing. If im away from my desk, ill just use my cell line and do call forwarding from my desk. Worthless! Our old Vonage system was WAY better!!!!
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