Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nature Forward, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Wow! Who knew it was so simple to feel so smart?! This app makes it a breeze to discover what little critters live in the water so you know how healthy the water source is. Easy to use but beware - it’s addicting! And your kids will want to use it, too. It’s definitely easy enough for my 7 and 9 year old to master.
My kids had a blast splashing in the stream while learning some science. My husband, though, was the one who really “caught the bug” and was just fascinated by all the different critters living under rocks in our local stream. All it takes is an aquarium net and a few plastic containers to discover a new world!
This app has gone through many iterations over the years in response to user feedback. It’s great for groups, individuals, and families (including families looking for exercise and time in nature while “social/physically distancing” from others during the Covid-19 pandemic) to learn how to identify the critters that live in streams. All instructions are included in the app and materials needed are very simple. Walks you through ID intuitively and rewardingly. You can stop at the easier level or go deeper and learn more specifics about what you’ve found.
Use Creek Critters to: · find the tiny critters (macroinvertebrates) that live in your stream · identify the critters using a visual key with li...