Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗CRCU Mobile Banking · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the addition of the authenticator app, even though you still can’t remove sms verification when you have it enabled. It’s a step in the right direction and should definitely include backup codes in case of emergency. and the addition of passkeys as well would help make the system as secure as possible.
The mobile check deposit is useless. I’ve tried depositing my loan payment to my account via check from my Wells Fargo account the last three payments. Each time 1/2 my deposit is available, then hours later I get an email that the deposit was unsuccessful because it failed security. When I call I’m told the edges of the check were cut off and not visible. So this month I left an inch or so border on the image. And took a screenshot of the deposit images because like always, it was rejected. When I pull up the rejected images, the images look nothing like what I actually uploaded. Not being able to use mobile banking, especially when I have to drive 45 mins to the nearest bank is why I will be looking for a new bank come Monday!
Apparently if you open the “bill pay” tab, even just to see what it is, it automatically signs you up for bill pay and $3.95 begins to be drafted from your account monthly to use the feature. Also, would be cool if a feature was added like Ally and Capital One 360 have where you can have “sinking funds” accounts instead of one main savings account.
Bank with confidence 24/7 - CRCU’s Mobile App allows you to manage accounts from your mobile device – anytime, anywhere. It’s fast, secure and free....