CMICH Healthscreen

Central Michigan University · iOS

CMICH Healthscreen

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

CMICH Healthscreen screenshot 1CMICH Healthscreen screenshot 2CMICH Healthscreen screenshot 3CMICH Healthscreen screenshot 4CMICH Healthscreen screenshot 5CMICH Healthscreen screenshot 6CMICH Healthscreen screenshot 7CMICH Healthscreen screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does CMICH Healthscreen Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
2.0 (47)

Rating Distribution

2.0
★★☆☆☆
47 reviews
5
68%
4
4%
3
4%
2
2%
1
21%

Top Countries

🇺🇸 US🇨🇦 CA🇦🇺 AU
Reviews (3)
★★☆☆☆Acamazing8/17/2020
Underwhelming

This is not a very comprehensive screening tool, basically at asks do you have symptoms of covid. And it also has a button that links u to the cmu site

★★★★★West Lake Michigan8/7/2020
Great Idea

I highly appreciate that the university is doing this. South Korea, Japan, and China also did this (but a bit more extreme as it had location tracking and other things), and it is one of the reasons they had minimal damage from COVID and were able to drastically reduce numbers quickly. I know people are upset because they can’t comprehend and don’t understand the basic idea of collectivistic society and inconveniencing yourself slightly to help everyone and improve society, but they’ll get over it. As someone said in a one star review, “it’s just two buttons”. Easy peasy! I hope this will help this fall semester.

★★★★★Kaysmom8/6/2020
Self Screening App

I can appreciate CMU for designing this self screening app for students, faculty and staff. It’s simple and easy for any one to use. I also love the fact that it takes you to the main website for more information about COVID-19. It serves as a nice bookmark!

Version History (12)
1.5.09/16/2022
1.4.08/17/2022
1.3.011/29/2021
1.2.19/21/2021
1.2.09/15/2021
1.1.08/25/2021
1.0.81/27/2021
1.0.69/18/2020
1.0.47/25/2020
1.0.37/6/2020
Available In (115 Countries)
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (1)
English
App Details

This app is for the students, staff and faculty of Central Michigan University to self screen for COVID-19 before entering CMU's campus.

iOS App ID
1520461513
Content Rating
4+
Min OS
13.0
Size
12.3 MB
Publisher
Central Michigan University