Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Citizen Bank Farmington · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The huge red boxes are a waste of space and always in the way and have to be removed to access my account. They are bad enough on the splash screen but then to be repeated when you go to an account is really a waste of your space and my time! How many hundred times do I need to know that I can click on an item to get additional details. Somebody needs to have a chat with your web designer. Everybody knows that if you see something more than 7 times it becomes irrelevant and after that either unseen or annoying. In addition, the red on blue is ugly!
It would be nice if you were allowed to submit electronic or visual checks like many other banks do. It would be nice if you could move money between accounts easily. It would also be nice if you could address charges by clicking on something indicating that this is a questionable charge without waiting on a phone or trying to get a hold of somebody or discussing the issue although the staff are wonderful when you do.
The only bank that I’m not so happy with because the money machine outside it’s left left empty or broken. Seniors. Are left in the lurch wondering why there’s not sign explaining what’s going on. I on the other hand just turn around and go to my favorite citizens bank…. Honestly l rarely rarely go toEAST MAIN BANK.
Our mobile banking application allows you to check balances, transfer funds, view transactions and check messages from anywhere, anytime. It’s fast, f...