Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗David P. Sumner · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is very addicting because it seems impossible to win which makes me determined to win. Would for sure recommend
Best strategy game ever!
I stopped playing tic tac toe a long time ago, but when i saw the new circular version, I had to try it out with my kids. We had a great time. Great idea. Highly recommend
A classic game – but far beyond the standard 3x3 game. Games are quick tactical slugfests! Featured in Apple's New and Noteworthy in Strategy Games,...