Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jillian Kotz · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I hate shopping online, but I absolutely love shopping with Chic ave, especially their live sales! It’s so nice to be able to see someone in the clothes, and telling you how it fits. I’m WAY more confident in making my purchase knowing I have the right fit! And if it turns out I don’t like it, their customer service is immaculate, and they make sure to take care of you!! They make it easy to be to CHIC!
So easy to use! Love having the option to shop from anywhere!
Creating Happiness, Inspiring Confidence (CHIC) Our number one goal at Chic Avenue Boutique is to provide women with C.H.I.C. styles for every day. We...