Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sergiy Kurash · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Anytime I have a few moments. Increasing challenge. And clever!
Good game. The puzzles stretch my noodle. They’re push-ups and pull-ups for flabby pasta between the ears.
Although the game is fun and the problems are challenging. I reached a point in the game where you can buy to unlock the problems ($9.99!) or continue with ads. I wanted to show some appreciation to the developers so I paid but after paying the ads are still loading between every puzzle. If paying $9.99 doesn’t stop the ads why did I pay at all? Very misleading. If they address this I will edit my review but they have not replied to my feedback requests.
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