Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗KCTS TELEVISION · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
There isn’t the ability to favorite a program. It doesn’t seen to remember what I am watching with the App on the smart TV even though it’s the same sign-in. There are programs it won’t let me watch with the iPhone app. I can’t cast to another device. There is much fixing that has to happen with this app.
Need to keep deleting App because screen goes black when trying to play show or preview. I do not have these issues with other Apps, not the hardware.
I’ll pick it up when 4 or 5 star reviews replace the 0-2’s! Hope it’s soon! Pulling for you.
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