Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cox Media Group · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like it very much as nice and easy and I like the radar feature that gives you most of the day. Wish it would only add something for an Apple Watch.
I wish it had more detail about the town of Arlington otherwise I SHIRI Kieth and the rest of the team are always spot on with forecasts I love being alerted with their weather app love all the forcaststers
What’s with the 1.5 day video forecast. Get with the competition and video standards. Provide Complete forecast with 7-day included. If you are trying to entice viewers to follow up with full news, not happening. 99% of viewers Want the full weather quickly, so viewers quickly switch to your Boston competition, 4,5,7,10 station websites to get a complete video. Don’t understand your marketing department. “Tune in for the full forecast “ so uninviting ... You have full videos on digital format, just program it in. Simple!!
Chief Meteorologist Kevin Lemanowicz and The Boston 25 Weather Team of certified meteorologists have helped develop New England's most accurate local...