Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗BoBo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The Bobo is great. I purchased for my kids as an alternative to video games. They love the snowboard game, but the other games get boring. I know games aren’t everything, but a greater selection of games would greatly widen the market for Bobo. Our number one request is a skiing option- it just makes sense given the stance for Bobo.
The device itself, is great. But the app leaves a lot to be desired. Love the concept. The stats are largely, useless. Dates incorrect with number codes that make no sense in relationship to actual data. No meaningful details. So I just note overall percentage in my notes with my own chart with actual dates. VERY disappointing and NOT as described in promo material. We pay extra for this ability and Bobo doesn’t deliver. The games are ok and on-screen balance monitor is good—so it is still useful. But I really wish Bobo would make the training stats more useful and meaningful. I contacted them months ago and there is no meaningful support for the app. NEEDS IMPROVEMENT.
I am thrilled that a product like this exists—it’s perfect for recovery after injury and illness. Unfortunately, the games become boring about a minute into gameplay for every single game. Please continue improving the games so that the product is more interesting and worth paying $200 more than a plain wobble board. All in all, I’m pleased that I can use it and at the fact that it is more interesting than just wobbling with no goal in mind other than “get stronger.” The stats are an excellent feature as well. Please just improve the actual gameplay, and it will be perfect. Thank you!
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