Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Inquiry Health LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is a joke. Didn’t ask right questions. I’m Bipolar 1 and didn’t get half right according to them.
It was very helpful
All the questions seem to focus on full blown mania. This test says that I’m not at risk for bipolar when, in fact, I have bipolar 2. There are no questions relating to depression or hypomania. This test is potentially dangerous to those who are looking into whether or not to see a doctor. If you don’t have persistent mania, this test is not going to help you.
Bipolar Disorder is a mental disorder that causes shifts in a person's mood, energy, and thoughts. People with bipolar disorder experience high and lo...