Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Incentivio, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love BEC but on a weekly basis I get notifications of discounts available on the app only when you place an order can never get the discount to apply. Going into the store is worse - I go to the West Hollywood location and when I tried to address the issue with staff the girl looks at me with glazed eyes and can’t do anything about it.
Does not take Apple Pay
I was supposed to get a free smoothie w signing up for app but was charged full price
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