Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Yaozuo Games Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The negative reviews here come off as EXTREMELY harsh. Knowing the company that develops the top Pay2Win ripoff of this game, I genuinely think there’s more than a little bit of review bombing going on here. Crashes are understandable when first porting a game and the developer of Backpack Battles is constantly working to improve the app. Personally I’ve never once had a crash, on any update, and I bought the game in release. Basically if it’s an issue, it’s one that’s going to get fixed, relatively quickly. The controls seem to be people’s other gripe. Again, the dev is constantly adding and updating the game with QoL features that make it more attuned to mobile play. But even before that they’re really not all that bad given the scope of the game. Once you figure out how stuff works you no longer run into fat-fingering or wonkiness. It just takes a couple games and maybe a frustrating misclick or two before that point. This game has SO MUCH CONTENT. There are so maybe synergies, strategies and combinations that it’s almost overwhelming to consider them all. A whole bunch of varies classes who all have multiple unique play styles. There is definitely a learning curve but nothing is overly complex enough to be disheartening. Compare this to the Pay2Win copies where you’d have to pay hundreds of dollars to unlock the same amount of content and you quickly realize what a boon it is to still have developers who aren’t greedy pigs.
The devs have fixed most of the issues I’ve had with the game in the past. They made the ui a little bigger, fixed the clunky controls, and made it easier to rotate items. The only improvement I’d like to see now is the maybe a way to zoom in or make the objects bigger? Regardless much better than when it first came out. Thanks for the fast updates.
I’ve been waiting excitedly for this game ever since it was announced. I belated hundreds of hours of Backpack battle on Steam and to have it available mobile was exciting. Overall the port is pretty well done. But there’s a few issues. I’ve played the mobile version for about 3 hours at the time of writing. Text is very small and some symbols are almost impossible to differentiate. Not sure how this could be addressed since the screen is obviously smaller. The worst issue is the touch controls. For game who’s whole mechanic is organizing and setting up items precisely the movement of items is literally the only interaction we have with the game. It’s frustrating at best. Items will lock (preventing combinations) seemingly randomly and will do it whether the manual movement tab is open or not. Other times if you place an item on top of another item you’ll have to move the old one, makes sense. But sometimes that old item will be moving off the screen and you have to figure out how to get it back on screen. This can cause you to misplace items and ruin your entire build. Finally seeing where the stars for each item will lineup is also impossible. Since the items are so small they get covered by your fingers. I truly hope these control issues get addressed soon because what is a very hyped up app for people that love this game has turned out to be initially very disappointing.
[We recommend a total device RAM of 4GB or higher; otherwise, the app may crash due to insufficient memory.] In Backpack Battles, you fight with your...