Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗CuraLinc Healthcare · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The UI is so poorly designed that data entry boxes are unreachable and trying to text message a coach is a joke. I can see half of the top of the first line I type and everything else is invisible because the screen is too short and doesn’t scroll. Unusable.
Critical error prevents opening of app
Animo helps you address stress, depression, anxiety and general emotional fitness in a safe and secure self-guided environment. Complete a brief emot...