Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MENUPO INC. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I live in an apartment that needs special instructions to enter the building. Compared to popular food delivery apps like Uber Eats and Doordash, one key feature missing here is the ability to leave delivery instructions when placing an order. As a result, I have to answer the phone and tell the carrier how to enter the building every time, which can be annoying when you are in a meeting. There is also no place to leave customer feedback regarding their delivery experience. Many times, I either have to go downstairs to pick up the order, or argue over the phone with the carrier to ask them to deliver to doorstep which all other popular apps offer. With the same amount of tips I paid the overall service I got was substandard. Maybe the only benefit of using this app is you can order from some restaurants not available on other platforms. Other than that, I see no reason I’ll keep using this app.
39Miles is a modern mobile POS app taking restaurant businesses to the next level. Providing a cloud-based in-store service platform, 39Miles help inc...