Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗光棱工作室 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
各种让你看30多秒的广告,不想看还想拿奖励就要充值会员才能去除广告,太让人恶心了,只有充钱才能玩,这游戏就是专门给氪金玩家玩的,劝一下各位不打算充钱的,就不要玩这个游戏了,越到后面付费点就越多,不充就根本没法玩。
白嫖也能玩,充钱就算了,感觉充钱没啥意义,开区贼快,每天也会卡经验级别,休闲玩一下就好了。
氪金多,资源少的可怜,抽卡机制离谱很难获得想要的,升星也是困难,福利也少,卡关卡,最最最要吐槽的就是资源实在太少了,升级又需要很多资源,一直卡着玩不下去过不了关,自动还要充钱购买月卡才行,体验几天就好了,真的玩不动,不是一个放置休闲的好游戏。
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