Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Securax Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
CarPlay functionality does not work; cuts off the iPhone’s speaker and microphone, so the call goes through but no audio. I have no need and no other contacts to video call, so I’ve disabled camera access. Yet every time I open Zoiper Pro, I get an error notification that the camera can’t be accessed. Then there is the “connecting to a server with a lower-registration time” and that battery life may be impacted. Fine, notify me ONCE. Then let me disable that notification. Then there’s the PUSH notifications disabled message. I’m using the app door outgoing calls…why do I need or want push notifications? The app otherwise works fine, but I totally would have paid for a better alternative had I not already paid for VoiperPro. Fix these and I’ll give it five stars.
Of all the soft phone / VoIP clients I tried for iOS, Zoiper Pro was both the easiest to setup and had the most features. That said, the app was written for iPhone screen dimensions and only crudely scales up to an iPad’s larger screen. Can we add a true iPadOS app to the product backlog pls?
Explicitly asks iOS for raw audio: disabling the suite of microphones that work together to filter out background noise. No amount of processing a mono signal can fix this- tune it to filter out non voice? Well- what about somebody needing to hear something mechanical? Next: bluetooth doesn't work. Maybe 1 in 20 attempts would connect at all, and those would just disconnect later. Headset is a quality *tronics model, that nothing else has ever had issues with. Cough up the additional money for the other softphone app. At least its IAPs are passing on license costs.
Zoiper is an easy to use sip video softphone, with excellent voice quality and easy to setup. Feel free to contact us with support questions or for...
| Name | Price | Type |
|---|---|---|
| 1 month | $0.99 | Monthly |
| H.264 video codec | $3.99 | One-time |
| G.729 codec | $8.99 | One-time |
| 1 year | $9.99 | Yearly |