Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cumulus Media · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Too much headache. Becomes basically non-functional after about 10 minutes. you can uninstall and reinstall and gives you another 10 minutes.
I don’t understand why this app is so trash. It’ll randomly cut off and just not play, and for whatever reason it’ll go on spans where ads will literally play for over 10 minutes straight.
This new redesign of this app is a big improvement. The app is smooth and easy to navigate. The added features and improvements really make this app better to use. I also appreciate that all the podcasts of the shows are easy to find and available. I would recommend using this app if you love the Sports Animal!
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