Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tuned In Broadcasting, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Put a play button on Home Screen It makes NO sense to have to navigate through a menu It should require ONE tap. App seems to freeze if you try to leave and come back. Basically have to force quit and relaunch. Even then, it sometimes fails to play. The listen screen is mostly BLANK SPACE Put banner ads in addition to artist and song. That might pay for the app development costs of putting a ‘listen live’ button on Home Screen. If you need an example, check out 102.9 The Buzz Nashville’s Rock Station. Their screen is sloppy and messy, but at least the button is where it ought to be.
I love this radio station!! Now with the app on my phone I can listen when traveling, on my Bose speakers, on the boat and so much more! The app is easy to navigate and can take the BEST radio station in the world everywhere I go!!! Thank you Lightning 100!
Great app that lets me stream Lightning 100 wherever I go. It’s easy to use and will play the station while using my other apps without interruptions.
WRLT Lightning 100.1 FM, Nashville's Independent Radio Station. Listen live to Lightning 100, browse our event calendar, and check out the latest Live...