Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Calverra Holdings LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Interesting app. Much needed. I wish the team best of luck with this valuable project. But the first hurdle is actually navigating the app as a new user. Everything I click on makes the subscription window pop up. Most apps will put a little star icon in the corner on paid-exclusive features. Without it, I’m frustrated before I even test out the available features. Please consider this minor but important change.
I couldn’t sleep - stressing about worries. Found this. This is so simple and positive. A lot of choices to personalize & simple explanations. I highly recommend the paid version. I went with the monthly. $2 a month doesn’t stress me. You can change it in the Apple ID subscriptions. (You can also cancel there - so don’t be afraid to try it.) Part of the reason I paid is that I want to app to be supported for a long time. So if we pay, we get to have it longer. I did make some suggestions already and their suggestion form suggests they are very open.
** Named best CBT app ** by Marie Claire ** Featured in Hot Right Now ** Apple ** Featured in well + good ** ** Featured in The Guardian ** WorryTr...
| Name | Price | Type |
|---|---|---|
| WorryTree Plus (Monthly) | $1.99 | Monthly |
| Luma Monthly | $3.99 | Monthly |
| WorryTree Plus Monthly | $3.99 | Monthly |
| WorryTree Plus Monthly | $5.99 | Monthly |
| Luma Monthly | $5.99 | Monthly |
| WorryTree Plus (Annual) | $19.99 | Yearly |
| WorryTree Plus Yearly | $24.99 | Yearly |
| Luma Yearly | $39.99 | Yearly |
| Luma Yearly | $59.99 | Yearly |
| Luma Yearly | $69.99 | Yearly |