Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Western Michigan University · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
As a WMU football alum living in the South, I was excited to follow the team with this app. It was ok during the Syracuse game but terrible after the update. Unfortunately, the commercials played over the in-game commentary and I had to resort to TuneIn’s Michigan broadcast. :/ Go Broncos.
Provides all WMU fans with up to date news on Bronco athletics. I find it very useful.
Great idea, keeping this up to date or further ahead than the website would be great. Go Broncos!
The Official WMU Gameday application is your home for Western Michigan Athletics! Whether you’re on campus or on the go, this app is a must-have for...
| Name | Price | Type |
|---|---|---|
| Unlimited VOD/Video on Demand Access | $2.99 | One-time |
| Unlimited VOD/Video on Demand | $4.99 | One-time |
| Unlimited On Demand / VOD | $4.99 | One-time |
| Unlimited On Demand / VOD | $4.99 | One-time |