Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nicholas Watson · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Judges always ask “Have you listened to the tapes?” NO. It never works at shows and barely works away from shows. Awful app.
Not sure how to resolve this download failure: Unable to download recording; please verify server is running and download limit has not been met and try again
The app needs to be drastically updated. It doesn’t save passwords. You only have one account per band and everyone needs to remember the login info. After you put your password in, you can not close the keyboard to hit the submit (login) button. When your screen turns off, the tape stops playing. It drains your battery by having the screen on all the time. You can not minimize the app and have the tape play in the background. How are you supposed to take notes on the go? I want to be able to use the notes app on my phone WHILE I listen to the tape!
WINDI allows band directors to download sound files recorded by Judges at NJATOB events.