Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tinasoft · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game was so fun and introduced me to small biz in my neighborhood I’d never been to before. Looking forward to this year!
I have been a dedicated small business shopper for years and had hopes that this app and program would be as easy to participate in as past iterations (Little Boxes was great). The first two “participating” shops I went to didn’t have a QR code for a visit or purchase and unfortunately many of the businesses didn’t seem very engaged with customers, which was disappointing. I shopped in Westmoreland and on Mississippi Ave. I found the maps part of the app helpful when I stumbled upon it but several times looked again and couldn’t find it. Missing Little Boxes!
Great Experience at The Arrangement with Kelsey! She was so helpful finding things and answering my questions!
Small Shops Big Hearts helps you be intentional about how and where you spend your money. We make it easy for you to find businesses owned and operate...