Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cox Media Group · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I enjoy watching WHIO TV, and also enjoy the radio station with the Conservative programming. I am weary of all the other broadcasting stations that are so bias to the Liberal news. How did the world get this way? I have always had such a protected warm and fuzzy feeling knowing that I was surrounded by morals and values, and people still had respect for God, just as our fore fathers did when they formed this great land of ours. WHIO is probably the last of the quality stations to listen to. All of my family were Democrats in the 50’s 60’s. Things were lots different then, even the Democrats would never think of things like abortion being legal. I don’t even think JFK would have anything to do with the Democrats of today. I hope WHIO continues to keep our stations unbiased, it’s so great even to hear the Breath of Fresh Air commercials from Greg Macafee! I commend your Values for keeping things safe for our children, and grandchildren. God Bless You all!
I just love this app, especially the radar and hour/daily weather forecasts. On the radar, I can see exactly when precipitation will occur at my location. I just wish their web site weather pages were as useful. Most apps have ads built in to help pay for it’s development. It’s no big deal. Sure there are some features I have no interest in, but others might find them useful.
I used to LOVE the WHIO weather app! Used to being the really important part of that sentence. Now I really don’t like it at all. I am considering going back to the Weather Channel app and I didn’t like it either. It is very hard to find alerts. I don’t want to watch a video about them. I just want to be able to quickly glance at the app to know what’s going on. I also don’t like the announcer that tells me heavy rain is detected in my area. I can see and hear that, and I usually see and hear it before the announcement comes. Where the heck did you guys put the current temperature?!?!? That used to be front and center. That’s what most people want to know. I don’t want to watch all the videos. I want to look at the app and see for myself. I never watched the forecast on the previous version, I’m not starting now. No one in the area that has this app that I have talked to likes it either. Please change it back!!!!!!
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